As the digital-first economy continues to integrate into the lives of consumers, some geographical differences are starting to show. AsiaPac continues to drive mobile payments and super apps. North America is focused on new payment models like buy now, pay later (BNPL) and real-time payments. The European Union, for better or worse, is dealing with Brexit, banking and privacy regulations, and cross-border issues.

It’s a complicated landscape for any company to play in. But some companies are eliminating the complexity – particularly those that have global ambitions, but lack the ability to enable the range of alternative payment methods that cross-border consumers and businesses may want to use.

Case in point: European payment tech firm Limonetik currently operates in 60 nations, allowing its partners – banks, PSPs, acquirers and other financial services players – to access 285 local payment methods worldwide. An impressive list, Limonetik Co-founder and CEO Christophe Bourbier told Karen Webster in a recent conversation – but he has his sights on a much bigger prize: international expansion.

 

“At the end of the day, you might have 500 or 600 possible payment methods. If you take into account the big ones that account for the majority of volume, you probably have 300 to 350 in the world,”

As the digital-first economy continues to integrate into the lives of consumers, some geographical differences are starting to show. AsiaPac continues to drive mobile payments and super apps. North America is focused on new payment models like buy now, pay later (BNPL) and real-time payments. The European Union, for better or worse, is dealing with Brexit, banking and privacy regulations, and cross-border issues.

It’s a complicated landscape for any company to play in. But some companies are eliminating the complexity – particularly those that have global ambitions, but lack the ability to enable the range of alternative payment methods that cross-border consumers and businesses may want to use.

Case in point: European payment tech firm Limonetik currently operates in 60 nations, allowing its partners – banks, PSPs, acquirers and other financial services players – to access 285 local payment methods worldwide. An impressive list, Limonetik Co-founder and CEO Christophe Bourbier told Karen Webster in a recent conversation – but he has his sights on a much bigger prize: international expansion.

 

“At the end of the day, you might have 500 or 600 possible payment methods. If you take into account the big ones that account for the majority of volume, you probably have 300 to 350 in the world,”


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