Get to know Christophe Bourbier, one of Limonetik’s founders


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Get to know Christophe Bourbier, one of Limonetik’s founders


The concept of Limonetik was created by Christophe Bourbier. Although the initial purpose has nothing to do with the platform’s current use, Limonetik is now recognized as one of the best online payment methods management. Both sellers and buyers in e-commerce field benefit from this solution.


What is Limonetik made for?


Limonetik, created by Christophe Bourbier, shortens delays of means of payment connexion for sale website if needed by involving the PSP. Facilitator of cross-channel payment, Limonetik helps merchant site make alternative payment instruments available for the clients. Limonetik’s business is the creation and roll-out of e-means of payment made for improving the payment experience and optimizes the entire build customer loyalty.


Christophe Bourbier, cofounder of Limonetik


Limonetik was cofounded back in 2007 by Christophe Bourbier. After graduating from the University of San Diego in California with a masters degree in business and international relations, Christophe followed his passion and got immediately involved in entrepreneurship. He founded Limonetik after being frustrated by how he was not able to spend the money given to his Internet wedding list at online stores. This led him to research the market and realise that, although payment methods do were multiplying, the number of ways you can pay online is actually very small. Christophe realised that there was a business opportunity here to put that right.


The philosophy of Christophe Bourbier


Christophe Bourbier immediately saw that there was indeed an opportunity to create a platform that would not only enable the use of a far wider variety of payments, but would also enrich the experience of the visitor. The key to the success of the Limonetik project, however, was to ensure that the complexity of all of the connections between disparate systems was hidden not only from the user but from the merchant as well. This was vital because if the system was too complex, expensive or time consuming to implement, then it simply would not succeed. Likewise, any complexity introduced to the consumer could result in more abandoned carts and decreased sales.


The genius of Christophe Bourbier and the Limonetik team


Making the complex simple is really what Christophe Bourbier and Limonetik are really all about. Only by achieving this will the solution reach its target audience and benefit both the consumer and the merchant to the fullest degree. The world of online retailing is complex and demanding enough, so any solution must not add to this but instead simplify payment flows and enhance both the user experience and the sales opportunities of the merchant.


A new approach to payment pages from Limonetik and Christophe Bourbier


At Limonetik, Christophe Bourbier and his team see the payment page as a sales opportunity. They understand that up to 68% of potential customers do not complete their shopping cart and the Limonetik solution has been created to tackle this issue. The personalisation reassures visitors that they are on the right site and the rapid access to support staff is reassuring. Instant offers reward their loyalty and a smooth and easy payment process, with the preferred payment methods available, means that they are far more confident in their purchase and more likely to complete their purchase, resulting in more satisfied customers and more sales.


The company Limonetik


We are established in the French capital. Since 2015, we have been awarded the "Cool Vendor in Digital Commerce" label by the American analyst firm Gartner, which is a guarantee of our quality of our services. Limonetik specializes in creation and implementation of online means of payment in order to improve payment experience, which contributes to client’s satisfaction. Besides, Limonetik has demonstrated expert knowledge in paperless compensation, which means processing, collecting, currency conversion, account reconciliation, etc. Limonetik’s mission is to reduce the implementation time of means of payment within the field of e-commerce, directly or using payment service provider. Being an expert in cross-channel payment, Limonetik helps online sellers to satisfy latest customers requirements. Simplified complex electronic payment management is now possible with Limonetik, irrespective of the means of payment suggested: prepaid cards and accounts, online wallet, online gift cards, standard credit card.


 

Experience the new world of payments

The change is already underway! Local payment methods, marketplaces and platform economies are key payment trends for the 2020s.